According to Bswift’s recent “2014 Benefits Survey”, of small companies with wellness programs that include incentives, when sourcing these programs, small employers take a similar approach as large employers, with a few differences. Approximately 30% of both large and small employers have taken on the challenge of designing and administering the program on their own. Compared to approximately 32% of large employers, 43% of small employers use wellness programs provided by their carriers. This difference is likely due to the simplicity of administering carrier-based wellness programs and the limited administrative staff most small companies employ for managing these initiatives. Conversely, only 22% of smaller employers outsource their wellness programs to a best-of-breed selection of vendors, compared to nearly 40% of larger employers. Of the wellness partners used by smaller employers, no single vendor dominated the field, indicating that the wellness industry remains fragmented.